Wonyoung Explains Missed Greeting At Bulgari Event

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The IVE member says she did not notice the attempted greeting during a busy photocall and had already greeted the executives beforehand.

IVE’s Jang Wonyoung has addressed speculation surrounding a missed cheek-to-cheek greeting at a Bulgari event, explaining that she did not notice the executive approaching her during the photocall. Her account, shared with fans and reported by Korean outlets, offers a different explanation from the suggestion that she deliberately refused to greet him.

According to Newsis, Wonyoung said the busy setting caused her to miss one person’s greeting and emphasized that she had already exchanged warm hellos with those involved before the event began. SBS Entertainment News also reported her explanation, describing her message as a response to online discussion of footage from the appearance.

Jang Wonyoung in a black ruffled dress posing in sunlight against a wallIVE’s Jang Wonyoung poses at Bulgari’s exhibition preview at SONGEUN in Seoul on October 28, 2026. / Kwon Hyun-jin, News1

How the Greeting Became a Talking Point

The moment occurred at Bulgari’s exhibition preview in Seoul, an appearance documented in News1’s event photography. The agency’s captions place Wonyoung at SONGEUN in Gangnam on October 28, where she posed for photographers at the luxury jewelry brand’s preview.

According to Newsis, Wonyoung exchanged a cheek-to-cheek greeting with Bulgari CEO Laura Burdese before another executive approached to greet her in a similar way. The second greeting, involving Vincenzo Pujia, did not happen, with the report describing a mismatch in timing between the two people.

Some social media users interpreted the contrast as intentional, questioning why she had greeted one executive but not the other. That interpretation became the basis for criticism of her behavior at a business event, although the fact that a greeting was missed does not, on its own, establish why it happened.

Jang Wonyoung in a black dress posing at a Bulgari event backdropJang Wonyoung stands before Bulgari’s branded backdrop during the October 28 exhibition preview in Seoul. / Kwon Hyun-jin, News1

Wonyoung Says They Had Already Greeted Each Other

According to Newsis, Wonyoung responded through a paid fan communication platform on November 4, explaining that the photocall had been hectic and that she had simply failed to notice the attempted greeting. Her message focused on the circumstances of the encounter rather than presenting it as a disagreement with the executive.

She also described the relationship as being like family, saying the people involved had greeted one another enthusiastically before the official proceedings. In her account, the interaction captured by cameras therefore came after an earlier exchange of hellos, a detail that was missing from the debate about the later moment.

The report says Wonyoung expressed surprise that anyone might believe she had intentionally declined to greet him. Her explanation was that she had missed a cue while managing the demands of the photocall, rather than making a decision about whom to greet.

What the Footage Can and Cannot Establish

Our analysis is that the important distinction is between an observable action and an inferred intention. A video can show that two people did not complete a greeting, but deciding that one person meant to reject the other requires additional context. Wonyoung’s account directly addresses that gap by describing both her attention at the time and an earlier interaction.

Her description of the relationship should likewise remain attributed to her rather than being treated as an independently established account of everyone’s feelings. Reporting it accurately means explaining what she said without using a brief public encounter to make broader claims about either person’s character or professional relationships.

A Fashion Appearance Beyond the Clip

The News1 photographs offer another record of the evening, showing Wonyoung posing in a black dress and jewelry against Bulgari’s branded backdrop. These images document the event appearance, although they do not resolve questions about what happened immediately before or after the greeting.

For more on her fashion activities, our coverage of Wonyoung’s Dior appearance explores a separate event, while our look at IVE’s “Girl Hero” concept focuses on the group’s visual storytelling in music. Neither appearance provides evidence about the meaning of the Bulgari interaction.

Editor’s Note: The fan-platform comments are reported here through Korean news coverage rather than direct access to the paid message. The central clarification is Wonyoung’s own explanation that she missed the greeting, with event photographs separately confirming the setting and date.

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